About Stop Online Puppy Mills
Stop Online Puppy Mills is a 501(c)(3) nonprofit organization founded in 2014 with one powerful mission: to end the cruelty of puppy mills by educating and empowering consumers. We are the only national non profit dedicated 100% to educating about online puppy sales.
Every year, thousands of unsuspecting families purchase puppies online, not realizing they are supporting a hidden industry built on suffering and cruelty. These high-volume commercial dog breeders prioritize profit over the health and welfare of the dogs. They operate legally but inhumanely, often behind carefully crafted websites and misleading sales tactics.
What We Do
At Stop Online Puppy Mills, we raise awareness and expose the truth about the online puppy mill industry. We focus on education as the fastest and most powerful tool for change. Our digital campaigns disrupt puppy buyers at the point of purchase—when they’re actively searching for a new dog online—and redirect them to the truth.
We do this through:
Digital Ad Campaigns that intercept buyers searching online and direct them to educational resources before they make a purchase.
Targeted Social Media Campaigns that reach millions with powerful visuals, real-life stories, and shareable content.
Grassroots Movements that empower people to spread the truth, one conversation at a time.
Our goal is simple—but urgent:
End puppy mills. And we can’t do it without you.
Our Campaigns in Action
Our targeted educational campaigns, have transformed public awareness and disrupted the puppy mill industry. We have reached and educated millions of consumers and provided people with the knowledge they need to avoid supporting these legal inhumane businesses.
Ending Puppy Mill Dogs One Click at a Time
Our Google Search Ad campaign has redirected thousands of online puppy shoppers to our website, where they learn the harsh reality behind those cute puppy pictures—and often decide not to buy.
We The Puppies
This campaign gives a voice to the voiceless: the dogs still trapped in mills. It exposes the heartbreaking conditions of commercial breeding facilities and empowers consumers to make ethical choices.
Puppy Mills Hide in Plain Site
Our cross-platform social media campaign (Instagram, Facebook, X, TikTok, YouTube) reveals how puppy brokers and online breeders deceive buyers—and inspires people to share and advocate.
1 Tells 2
A viral, grassroots movement that encourages every informed person to tell two more—spreading awareness exponentially and building a nationwide network of advocates.
While laws are being proposed, opposed, passed and amended, we believe that education is the fastest and most effective way to bring an end to this industry.
Why We Need Your Support
Puppy mills will not disappear on their own. While laws are proposed and debated, dogs continue to suffer every day. That’s why education is our weapon—and your support is the power behind it.
Your donation helps us:
- Run and expand lifesaving digital ad campaigns
- Create compelling content that educates buyers
- Amplify the message across every major digital and social platform
- Give the dogs trapped in puppy mills the voice they deserve
With your help, we’re saving puppies—one click at a time.
Join us. Support the fight. End puppy mills.